A book’s sell sheet is a key component of a well-thought-out and complete marketing plan. And, by utilizing a professional-looking sell sheet, together with a complete media kit, and a great website, you’ll be able to distinguish you and your book from the thousands of others trying to get attention.
A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, and a picture of you and your book. It’s a sophisticated and calculated strategic marketing tool that can help you achieve several important goals at once.